ABOUT US

Advance Brand Products: Part of the Nilfisk-Advance Group

The Advance brand is part of the Nilfisk-Advance Group, owned by NKT Holding in Denmark www.nkt.dk.  Nilfisk-Advance is among the world’s leading suppliers of professional commercial and industrial floor cleaning equipment with manufacturing facilities in Denmark, Sweden, Germany, Italy, Hungary, USA,Singapore and China.

Vision, Strategy, and Values

   Our Vision

• To have the  No. 1 position and be the global leader of the professional cleaning equipment market
• To provide our customers with best value and innovative products
• To offer an attractive company to our employees

   Mission 2011: X2

• Double Our Performance

   Strategic Direction: Product Driven with Customer Focus

• Customer understanding - Improve customer understanding through responsiveness and commitment
• Product development - Invest in product development in existing and new product areas and technologies
• Market development - Drive aggressive market development in existing and new markets through territory management and acquisitions
• Flow development - Drive second-to-none flow development in our supply chain
• Leadership - Encourage and support people leadership on all organizational levels

   Values

• Total customer satisfaction through long term commitments and close relationships with our customers is key to the Nilfisk-Advance strategy
• Top quality products and services that meet our customer's needs are core to maximize customer productivity and drive down total cost of cleaning
• Improving price/quality ratio and availability of our products through continuous focus on increased efficiency at all levels and in all areas of our organization and at our suppliers